Title of the tool

BEING INTERVIEWED BY A JOURNALIST

Short description

Do’s and don’ts in media interviews

Language of the tool

English
 

Aim(s)

Provide tips and tools to convey the right and appropriate Kiwanis message when being interviewed by a journalist.

Description

  • Preparation for the interview: key messages, background research, understanding media constraints.
  • Where, who, what and how will the interview take place.
  • Do’s and don’ts.

Target group

☑ All Kiwanis Members

☑ Kiwanis Club Leadership

☑ Kiwanis District/Nation Leadership

☑ Kiwanis Division Leadership

☑ Kiwanis Europe Leadership

☑ Media (Journalists and others)

☑ Young Kiwanians (Youth professionals & others)

☑ Kiwanis Trainers & Experts

Needed materials

PC

Duration & training process

1 hour

Additional information about the tool

This presentation was delivered during the PR Coordinator’s training in Europe.

Category of the tool

☑ Training, Skills & Leadership Development
☑ Branding, Marketing, Communication

Tool topics

☑ Media relations
☑ Public speaking

Tool types

☑ Presentation (ppt)

Behind the tool

Kiwanis International

The tool was created by

Dept. Communication, KE, adapted by Sepp Schachermayr